CEDX 2026 Growth Release: Closed-loop pipeline attribution, journey orchestration, and ad spend ledger on one schema Explore the CEDX Referrals architecture ->
CEDXSystems
EnglishTalk to sales
MARKETING CEDX Referrals
Overview Campaigns Experiments Workflow & Tour Operators TCO Model 14-Day Sandbox Live build ↗
MARKETING CEDX Referrals · Marketing · referrals.cedxsystems.com

Even tell-them-I-sent-you gets measured.

Referral offers are structured (advocate, friend, window) and tested like paid media. Five channels including offline name-share are tracked to purchase, and fraud is held at risk 55% before any reward pays out.

Open live CEDX Referrals -> Inspect 4-screen build tour
320 referrals QTD $878K attributed revenue $14K reward liability open Zero-ETL Shared Postgres Record
CEDX Referrals Enterprise Architecture Briefing
CEDX Referrals · 320 referrals QTD

"Our operators actually enjoy opening the workspace. Every screen is fast, legible, and grounded in live production dat..."

David Okafor · VP of Enterprise Systems · Harbor Holdings · 0.01s Canonical Sync
CEDX Referrals reads and writes the exact same canonical Postgres record as CEDX Campaigns, CEDX Journeys, and CEDX CRM with zero third-party webhooks.
🔒 https://referrals.cedxsystems.com/workspace/live
CEDX Referrals · Overview (The program brief, liability included)
referrals.cedxsystems.com · 01 Overview · Live Canonical Dataset
● Overview Active · 0.011s Sync Open /app/referrals ↗
REFERRALS QTD
320
54 converted · 16.9%
ATTRIBUTED REVENUE
$878K
40% of the $2.20M target
REWARD LIABILITY OPEN
$14K
109 rewards pending, held or approved
SHARES TRACKED
3,202
1,692 clicks · 178 purchases
Campaign / Journey Stream Target Segment & ICP Channel & Spend Owner Attributed Pipeline CAC Payback Signal ROAS Multiplier
Q3 CFO Consolidation PlaybookCEDX Referrals · Record #1040 Enterprise Finance · 500+ Emp L. Chen · Demand Gen $3,480,000 ● 4.2 mo Payback 6.8x Pipeline
Executive Dinner Series NYCCEDX Referrals · Record #1041 C-Suite & VP RevOps M. Brooks · Field Mktg $1,920,000 ● 3.1 mo Payback 9.4x Pipeline
Paid Search · ERP AlternativeCEDX Referrals · Record #1042 High-Intent Technical Buyers S. Gupta · Paid Media $2,150,000 ● 5.0 mo Payback 5.2x Pipeline
Product-Led Sandbox NurtureCEDX Referrals · Record #1043 Self-Serve Trial Evaluators A. Rivera · Lifecycle $1,640,000 ● 1.8 mo Payback 11.2x Pipeline
✦ CEDX Referrals Copilot · Q3 CFO Consolidation Playbook
Overview Verified
The health ring reads 40% of the $2.20M target, and the alerts keep the program honest: reward liability is climbing against conversion at $14K across 109 open rewards; five advocates drive a disproportionate share of the $898K attributed.
CEDX Referrals operator workspace in natural daylight
FIELD DOCUMENTARY · MARKETING

Offers with structure, not coupon sprawl

Eleven referrals sharing one advocate's domain is not advocacy. The hold queue catches it at 98% risk, before the $50 leaves, not after.

CAMERA: CANON EOS R5 · 35MM F/1.4 · NATURAL DAYLIGHT ESTATE ROUTE: /APP/REFERRALS
CORE CAPABILITIES · CEDX REFERRALS

Three architectural jobs CEDX Referrals gets right on one record.

Every capability below runs against the shared CEDX Postgres database with zero external sync queues or reconciliation lag.

01 · MARKETING FOUNDATION

Offers with structure, not coupon sprawl

18 campaigns, each with advocate reward, friend reward and window: give $50, get $50 over 30 days; double credit at $100 for the advocate; a partner intro at $250 cash on close over 90 days. Each campaign reports referrals, conversions and revenue. The give-and-get leads at $820K.

✓ Advocate + friend + window, per offerVerified
✓ Revenue per campaign, $820K at the topVerified
✓ Status: active, paused, draft, endedVerified
02 · LIVE EXECUTION

Reward type is an experiment, not a debate

14 offer A/B tests pit cash against gift card against coupon against credit. The rules are printed on the screen: confidence grows with referrals per arm, and a winner locks only at 90% confidence with at least 100 referrals per arm. No peeking.

Reward type is an experiment, not a debate
CEDX Referrals Live Telemetry ● 320 referrals QTD
03 · DETERMINISTIC GOVERNANCE

Fraud is held before it costs you

22 holds sit in queue at risk 55% or higher. The root-caused alerts name the patterns: a self-referral cluster on the give-and-get offer (11 held referrals sharing an advocate domain) and a code-leak velocity spike with public-list hits.

✓ High-risk ledger with scores and amountsActive
✓ Self-referral and code-leak alertsActive
✓ Reward liability tracked at $14KActive
04 · VERIFIED DEMO DATASET METRICS

What the live CEDX Referrals build looks like when you open /app/referrals.

Every figure below is directly inspectable in the running CEDX Referrals application workspace with zero synthetic projections.

REFERRALS QTD
320
54 converted · 16.9%
ATTRIBUTED REVENUE
$878K
40% of the $2.20M target
REWARD LIABILITY OPEN
$14K
109 rewards pending, held or appro
SHARES TRACKED
3,202
1,692 clicks · 178 purchases
4-SCREEN RUNNING BUILD TOUR

Four screens captured from referrals.cedxsystems.com, in the order operators run them.

Click any screen below to inspect how CEDX Referrals moves from initial intake to verified cross-estate completion.

01 OVERVIEW
The program brief, liability included
The health ring reads 40% of the $2.20M target, and the alerts keep the program honest: reward liability is climbing against conversion at $14K across 109 open rewards; five advocates drive a disproportionate share of the $898K attributed.
02 CAMPAIGNS
Every offer, accounted
The table runs from the $820K give-and-get to a pilot draft at zero. Paused campaigns keep their counters visible, so history does not vanish when an offer does.
03 EXPERIMENTS
Honest bands, locked winners
Cash $183 versus gift card $194 runs at 75% confidence; eight decided tests show their winners stamped. The estimator prices a new reward type against the historical band before a single referral is spent on it.
04 CHANNELS
Five ways in, measured alike
3,202 shares became 1,692 clicks became 178 purchases. Per 100 shares: email returns 8.1 purchases, name-share 5.9, social 5.0, link 4.8, QR 2.3. The offline channel (256 mentions, 15 purchases, $121K) is measured because it is a channel, not a shrug.
01 OVERVIEW · REFERRALS.CEDXSYSTEMS.COM

The program brief, liability included

● Live Screen Capture

The health ring reads 40% of the $2.20M target, and the alerts keep the program honest: reward liability is climbing against conversion at $14K across 109 open rewards; five advocates drive a disproportionate share of the $898K attributed.

✓ Started vs converted, weeklyVerified in /app/referrals
✓ Top-advocate concentration flaggedVerified in /app/referrals
✓ By-status funnel: invited to rejectedVerified in /app/referrals
The program brief, liability included
OPERATING CADENCE · MARKETING

How CEDX Referrals runs across the week, in the exact order work happens.

Because Campaigns, Journeys, Events, CRM, and Books share one database, every ad dollar is traced all the way to collected cash.

STAGE 01

Capture & Ingest

Records land in CEDX Referrals already linked to the canonical customer, employee, or vendor ID.

STAGE 02

Score & Triage

Deterministic rules and auditable Copilot signals rank every item by financial and SLA impact.

STAGE 03

Execute & Approve

Operators resolve work in one click with role-based guardrails and instant cross-app writeback.

STAGE 04

Reconcile & Report

Every completed action updates live executive dashboards and the immutable audit log automatically.

OPERATOR WORKSPACES · WHO RUNS CEDX REFERRALS

Three roles open CEDX Referrals every day. Each sees the exact surface they own.

Role-based views and permissions are enforced at the database row level so executives, managers, and frontline operators share one source of truth.

Program owner using CEDX Referrals

Program owner

Owns the offers and the target: 40% of $2.20M is the number they report.

● 18 campaigns · $878K
Analyst using CEDX Referrals

Analyst

Runs the experiments and defends the bands: a winner exists only at 90% confidence with 100 referrals a side.

● 14 tests · 8 decided
Risk reviewer using CEDX Referrals

Risk reviewer

Works the hold queue before payout: the 22 holds are a review list, not an accusation.

● holds · 22 at ≥55% risk
ONE CANONICAL RECORD ACROSS 132 APPLICATIONS

Marketing Attribution Priced Against Real Closed-Won Ledger Dollars

CEDX Referrals is not an isolated point tool. It reads and writes the exact same customer, ledger, and identity records as the rest of the CEDX software estate.

CONNECTED MODULE 01 Open /campaigns/ ->

CEDX Campaigns

The referral campaigns counted in the same portfolio as everything else that spends.
CONNECTED MODULE 02 Open /journeys/ ->

CEDX Journeys

Promoters from surveys and journeys are where advocacy programs recruit.
CONNECTED MODULE 03 Open /crm/ ->

CEDX CRM

Referred leads arrive as CRM records with the source attached, not as a spreadsheet.
CONNECTED MODULE 04 Open /web-analytics/ ->

CEDX Web Analytics

The clicks and purchases behind the channel-efficiency table.
ARCHITECTURAL PROOF · OPERATOR PERSPECTIVES

Why enterprise operators replace stitched SaaS stacks with CEDX Referrals.

"Our operators actually enjoy opening the workspace. Every screen is fast, legible, and grounded in live production data with zero synthetic clutter."

David Okafor
David Okafor
VP of Enterprise Systems · Harbor Holdings

"Having identity, least-privilege access, audit trails, and business applications on one kernel cut our security review and provisioning time by 82%."

Sarah Lindqvist
Sarah Lindqvist
Chief Information Security Officer · Atlas Corp

"We started with one application to fix our most painful bottleneck, and added five more modules on the same login without a single migration project."

Arjun Patel
Arjun Patel
SVP of Global Operations · Keystone Logistics
LIVE TCO & CONSOLIDATION MODEL · MARKETING

Stop paying five vendors to re-sync the same marketing record.

Drag the seat slider to compare your current stitched stack (Marketo Measure + HubSpot Marketing Enterprise + 6sense + Braze) against running CEDX Referrals natively on the unified CEDX estate.

Organization Seats 250 seats
25 seats 500 seats 1,250 seats 2,500 seats
Legacy Stitched Stack
Marketo Measure + HubSpot Marketing Enterprise + 6sense + Braze
$1,380,000 / yr
CEDX Referrals + Full Estate Bundle
All 132 applications · Canonical Postgres · Unlimited Copilot
$267,000 / yr
Verified Annual Hard Savings
Plus 0 middleware sync failures
$1,113,000 / yr
TECHNICAL & PROCUREMENT FAQ · CEDX REFERRALS

Questions operators and architecture teams ask before piloting CEDX Referrals.

01 Is the software on this page real? +
Yes. Every screenshot is a capture of the running build and you can open the same build at /app/referrals . It runs on demo data. The advocates and figures are the demo program’s.
02 How does fraud holding work? +
Every referral is risk-scored. At 55% or higher the reward is held for review before payout: 22 are in queue in the demo, with the score and amount on the row. A hold is a review state, not an accusation.
03 What is name-share? +
The offline channel: tell them I sent you, captured at the register, in chat or on calls. Low click volume, the highest purchase rate in the mix: 15 purchases from 256 mentions in the demo, worth $121K.
04 When does an experiment pick a winner? +
When the rules say it may: 90% confidence with at least 100 referrals per arm, printed on the screen. Until then the test keeps running, and the bands stay honest.
05 Is Referrals audited or certified? +
No certification has been issued. What we can evidence about hosting, encryption, tenant isolation and production access is written up on the security page .
LIVE SANDBOX · ZERO MIDDLEWARE · NO CARD REQUIRED

CEDX Referrals is running right now. Open it and inspect the record.

Explore the live CEDX Referrals workspace on canonical demo data at /app/referrals, or book a 30-minute architecture session to map your first entity rollout.

Open live CEDX Referrals (/app/referrals) -> Book an estate architecture map